2020 was a fascinating year, as cities across the world went into lockdown, participation in the digital world took another leap forward.
Now more of us are turning to digital for entertainment, communication, shopping, banking and managing tasks.
Technology is not new in the recruitment process. Employers and candidates have been using technology with varying degrees of success to discover, connect and process documents for some time now.
Moving forward, employers may use artificial intelligence to source, collect data on candidates from resumes and social media platforms, to help cut bias, communicate with candidates, sort and rank them into talent pipelines most likely to succeed in their organisation.
As automation and other trends develop in the recruitment process, we believe candidates should also consider what that means to the application and what changes they should consider to get success.
Let's take a look at ways to AI proof your next job application.
How to create a successful digital resume
1. Every new role becomes a project
As in any new project, ask yourself questions before you begin. In this case; Do I want this job? Do my long term goals align with the employer? Can I do this job? Will this move you forward on your career path?
If you're unsure, start the next step until the answer becomes clear. If the answer is yes then let's begin building your best digital job application.
2. Do your research
From small to very large corporations you should be able to find information to build a good understanding of the company, team, products, financials, ethics, values and culture.
This will help you get the personality of the business which you can feed into your CV later, help you when it comes time to interview as well ensure you make informed decisions along the way.
Source from websites, Linkedin Company portal, Facebook, google my business reviews, google, Glassdoor and others for a variety of perspectives and insights into the team and business. Be mindful of the author and the motivation or bias built in the article, it's always there, understanding that will help you build a truer picture.
Build a full picture noting the challenges the business faces today and future also.
3. Writing a great digital CV
A great digital CV is one that gets the job. A great digital CV is able to pass the BOT test and show your enthusiasm to the hiring manager and your ability to do the job.
If you've got this far with your application then you have the skills, motivation and hopefully the intelligence to do the job.
Rewrite your resume for this position. Your resume should be authentic and true. Use the advertisement, position description and your research to highlight words, competencies and tone and use these to write your resume. Effectively answer the demands of the job using their language.
Your resume should now be BOT proof and ranked to be read by a hiring manager. The hiring manager will read why you can do the job.
4. Tips to make your resume stronger
- Keep your message clear with a simple layout on the page.
- Use action verbs to describe your relevant skills and achievements.
- Use metrics, numbers and statistics to quantify your achievements
- Budgets reached, size of business you lead, wallet share of clients, sales pitch won
- Growth or cost-saving for key figures such as sales/revenue, expenditure or client volume
- Results of strategies you’ve created and implemented.
- Commendations you’ve received for outstanding performance.
- Be consistent with capitalisation. Learn more here.
If you cannot provide numbers, percentages increase or decrease will powerfully illustrate your point without giving away actual budget, or share of wallet. The point is you can measure the results of your work.
Sending your CV over digital format allows you to also show your potential new employer what you do. Include links and documents to pieces of work when relevant to reinforce your message.
Fonts and formats
Bots don't like creative columns and colours, keep your formatting simple and your fonts common
Proofread as well as spell check especially the key words in your cv.
5. Digital clean up
Before we conclude the final step in your project is a digital clean up. AI may source and collect further information about you that is open to the public and can be used to form an opinion on you. Google your name and google the email address you are using to submit your application, manage any information out there accordingly.
6. Conclusion
Technology used in recruitment is mostly aimed at the heavy lifting early stages of a recruitment program. The human contact comes next and still looks the same. We hope this article has helped you focus your efforts on getting through early stages and ranking highly so your resume will be read by a hiring manager.
Contact
a consultant if you’d like more information.